Brett Lane is a self-employed digital marketer supporting influencers, streamers, and entrepreneurs with internet marketing for their brands via SEO, content generation, and link development marketing. With 20 years of marketing experience in multiple industries, Brett has consulted well-known brands, including Four Seasons Hotels, Progressive, and Nationwide Insurance. He boosts clients’ online brand performance from an organic perspective.
Here’s a glimpse of what you’ll learn:
- Brett Lane shares how he began his journey as an entrepreneur and why he chose to focus on marketing
- Brett’s introduction to AI and how he utilizes platforms to minimize operational costs
- What are the benefits and limitations of AI?
- The danger of relying too heavily on AI technologies
- AI’s impact on image generation and Brett’s plans to capitalize on its advancement
- Employing AI resources based on specific goals
- Brett’s process for identifying trusted sources on AI capabilities
In this episode…
AI’s popularity has lead to a consistent stream of newly engineered technologies and platforms. Whether used for scheduling or writing a book, there is no limit to artificial intelligence’s capabilities. Implementing AI in the marketing industry has enhanced workflow and minimized operational costs. How can you leverage AI resources to do the same for your company?
While AI is a self-learning software, it takes education and training on the user’s part to gain the most value from the technology. Brett Lane, an entrepreneur in the digital marketing industry, works in tandem with AI to grow his brand and his clients’ businesses. By communicating clear and detailed instructions, Brett has trained AI platforms to create original content specific to the marketing industry. He recognizes while the discovery of AI is profound, its efficiency depends on human input.
On this episode of the Living Legacy Podcast, Brian Fouts welcomes self-employed SEO expert Brett Lane to discuss the impact of AI technologies on the marketing industry. Brett addresses the benefits and limitations of AI, the dangers of excessive reliance on AI resources, and how your goals determine which AI platforms to implement. He also shares how he utilizes AI technologies to minimize expenses.
Resources Mentioned in this episode
- Brian Fouts on LinkedIn
- Living Legacy Association
- Brett Lane on LinkedIn
- SEO Outsourcing
- Trinka
- AgentGPT
- Future Tools
Sponsor for this episode…
This episode is brought to you by the Living Legacy Association.
At the Living Legacy Association, our mission is to empower clients with the knowledge and strategies to achieve financial prosperity.
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For decades we have helped others achieve their financial goals— and we can help you to!
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